Welcome to TaylorPrimePerformance!

Hello, I’m Dr. Jim Taylor and  welcome to TaylorPrimePerformance! My goal is to provide you with opportunities to learn more about the psychology of sport, coaching, and sport parenting and to create a mental “toolbox” that you can use to help yourself, your athletes, or your children be the best you or they can be.

At TaylorPrimePerformance.com, you will find a variety of resources you can use to strengthen your mental “muscles” or support your athletes or children as athletes. These resources include:

• Free e-books for ski racing, sports, and sport parenting.
• Free Prime Ski Racing iPhone app.
• Online courses for:
  • Ski racers and ski coaches;
  • Athletes and coaches in other sports;
  • Sport parents.
• 1:1 mental coaching for athletes and parents: these exclusive programs are designed for those who want personalized attention and individualized plans to maximize their mental preparation.

Please email (jim@drjimtaylor.com) or call (415.322.8425) me if I can help in any way.

Photo credits: All photos on this web site are from Mitchell Gunn with permission.